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Now with ChatGPT Shopping feed support

One store. Every channel. All feeds automated.

Trajekt connects your Shopify or WooCommerce store and generates perfectly formatted product feeds for Google Shopping, ChatGPT, Meta, TikTok, Awin, and 10+ more channels — updated automatically every day.

Start free — no credit card → ChatGPT feed guide
Shopify & WooCommerce native All channels included AI enrichment available Built in the UK
trajekt — feed manager
Active feeds — Stuarts London ↑ Running
🛒 Google Shopping 🤖 ChatGPT 📘 Meta 🎵 TikTok 📌 Pinterest 🔗 Awin
"item_id": "shopify_GB_12345_789", "title": "Barbour Beaufort Jacket — Navy — XL", "price": "279.00 GBP", "gtin": "5055329871234", "availability": "in_stock", "custom_label_0": "high-margin", "is_eligible_search": true
Generating ChatGPT JSONL...7,412 products
✅
12
channels live

Every channel. One platform.

🛒
Google Shopping
🤖
ChatGPT
New
📘
Meta / Facebook
📸
Instagram
🎵
TikTok Shop
📌
Pinterest
🪟
Microsoft / Bing
🔗
Awin
🚗
Vehicle Ads
Google & Meta
🔍
Perplexity AI
New
🛒
Amazon UK
📦
Kelkoo / Idealo
Trusted by UK merchants and agencies
★★★★★

“Finally a feed tool that handles ChatGPT Shopping. Set it up in an afternoon, feeds running the same day. The rules engine is exactly what we needed for custom label management.”

PPC agency, London
Managing 8 client stores
★★★★★

“Switched from DataFeedWatch. The UK-specific handling — EAN validation, GBP pricing, Vehicle Ad VIN support — actually works without workarounds. Saved hours of manual feed fixes every week.”

Automotive retailer, Midlands
3,200 vehicle listings
★★★★★

“The free plan is genuinely useful — not a crippled trial. We used it to validate the setup for a month before moving a 12,000-product WooCommerce store onto the Growth plan.”

Fashion retailer, Manchester
12,000 products across Google, Meta & TikTok

How it works

From your store to every channel — in minutes

No developers. No manual CSV exports. No spreadsheet maintenance. Just connect your store and Trajekt handles everything else.

1

Connect your store

Link Shopify, WooCommerce, Magento, or BigCommerce via API. Trajekt pulls your full catalogue including variants, metafields, and collections.

2

Set your rules

Use the visual rules engine to optimise titles, set custom labels, map categories, and filter products. Or let AI Rules enrich your data automatically.

3

Choose your channels

Select which channels you need — Google Shopping, ChatGPT, Meta, TikTok, Awin, and more. Trajekt generates the correct format for each.

4

Go live & stay live

Feeds are delivered to each platform automatically on your schedule — daily, twice daily, or hourly. New products and price changes captured every run.

50M
ChatGPT shopping queries processed every day — be visible
30%
average CTR improvement from optimised feed titles and descriptions
£286B
UK ecommerce market in 2026 — Shopping channels drive a huge share
12+
channels from one store connection — all formats, all delivery methods

Why Trajekt

Everything you need to win at product feed management

Trajekt was built by PPC practitioners who know what Shopping channels actually need — not just what their specs say.

🤖

ChatGPT Shopping — the feed tool that natively supports it

OpenAI's JSONL format with correct variant_dict, clean descriptions, and SFTP push delivery. The fastest-growing Shopping channel, handled automatically.

✨

AI Rules — enrich your feed with Claude

Rewrite descriptions, extract missing attributes, and generate channel-specific copy at scale. From £0.001 per product with results caching.

🔧

No-code rules engine

Restructure titles, map categories, set custom labels, filter products — all via a visual interface. No developer needed, no spreadsheet editing.

🔌

Deep Shopify GraphQL integration

Pulls metafields, collections, SEO data, and all variants. Far more complete than native Shopify channel apps or basic REST API connections.

🚗

Vehicle ads for UK dealers

Google Vehicle Ads XML and Meta Automotive Inventory Ads CSV from the same inventory source. UK VIN handling, miles not kilometres, correct store_code mapping.

🏢

Built for agencies

Multi-store management, team access controls, shareable rule templates, and automated SFTP delivery to client endpoints. One platform for every client.

Why switch

Trajekt vs other feed management tools

Most feed tools were built before ChatGPT Shopping, before AI enrichment, and before UK ecommerce needed more than Google Shopping. Trajekt was built for now.

Feature
Trajekt
Others
ChatGPT Shopping feed (JSONL + SFTP)
✓
✗
AI-powered description enrichment
✓
✗
Google Vehicle Ads (UK VIN handling)
✓
Limited
Meta Vehicle Ads CSV
✓
Limited
Shopify Admin GraphQL API (metafields)
✓
Basic
Perplexity AI shopping feed
✓
✗
Free plan (permanent, no time limit)
✓
✗
UK-timezone support
✓
✗
Setup time (to first live feed)
Minutes
Hours
Trajekt vs DataFeedWatch ↗ Trajekt vs Shoptimised ↗ Trajekt vs Channable ↗

Channel guides

Every channel, covered in depth

Each channel has its own quirks. Our guides cover the exact field requirements, common mistakes, and UK-specific considerations for every platform we support.

🤖
ChatGPT Shopping
JSONL · SFTP delivery
 🛒
Google Shopping
XML · Merchant Center
 🚗
Google Vehicle Ads
UK VIN optional
 📘
Meta Shopping
CSV · Commerce Manager
 🚙
Meta Vehicle Ads
AIA · mileage.unit=MI
 🎵
TikTok Shop
CSV · currency column
 📸
Instagram Shopping
Same as Meta catalogue
 📌
Pinterest Catalogue
CSV · 2:3 images
 🪟
Microsoft / Bing
56M UK monthly users
 🔗
Awin Affiliate
CSV · aw_product_id
 📦
Amazon UK
Flat-file · ASIN match
 🔍
Perplexity AI
Google format · AI search

Simple pricing

Start free. Scale when you're ready.

Every paid plan includes all channels — no per-channel fees. Connect one store or a hundred. Cancel anytime.

Free
£0
50 products · 1 store
Popular
Growth
£49/mo
25K products · 3 stores
Agency
POA
Unlimited · Bespoke
See full pricing details

FAQ

Common questions about Trajekt

Trajekt is a product feed management platform that connects your Shopify, WooCommerce, Magento, or BigCommerce store and generates correctly-formatted product feeds for Google Shopping, ChatGPT Shopping, Meta, Instagram, TikTok Shop, Pinterest, Microsoft/Bing, Awin, Kelkoo, Idealo, Amazon, and more — all from one connection, updated automatically on your chosen schedule.
Yes — and it's one of the things that makes Trajekt unique. Trajekt generates OpenAI's JSONL format with correct variant_dict handling, clean descriptions (no HTML), and delivers via SFTP push automatically. Most other feed management tools don't support ChatGPT's proprietary format at all. With 50 million daily ChatGPT shopping queries, this is the most important new channel for UK merchants in 2026.
No. Trajekt connects to Shopify via the Admin GraphQL API using API credentials you create in your Shopify admin. No Shopify app listing, no app store review, no partner account. The GraphQL connection pulls more complete data than Shopify's native integrations — including metafields, collections, SEO data, and all variants.
Trajekt was built for modern commerce channels — ChatGPT Shopping, AI search feeds, and traditional channels from one platform. DataFeedWatch lacks ChatGPT support and has no AI enrichment. Shoptimised is Google-only. Trajekt supports all major channels, has a simpler setup process, includes AI enrichment via Claude, has a free plan, and is UK-built with UK-timezone support.
Yes. Trajekt generates both Google Vehicle Ads XML and Meta Automotive Inventory Ads CSV from the same vehicle inventory source. UK-specific handling includes: VIN is optional (PII in UK), prices include VAT, mileage in miles. Trajekt has been specifically tested with UK caravan and motorhome dealer inventory data.
Yes. Trajekt has a permanent free plan (not a time-limited trial) with up to 50 products, 1 store, and 2 feeds. No credit card required. This lets you connect your store, set up rules, and generate real feed output before committing to a paid plan.
AI Rules use Claude (by Anthropic) to enrich your product data at scale — rewriting descriptions, extracting missing attributes (colour, material, size from unstructured text), generating channel-specific copy, and improving title structure. Credits cost approximately £0.001 per product. Results are cached, so unchanged products don't consume credits on subsequent runs.
Most merchants generate their first feed within 10-15 minutes of signing up. Connect your store (API credentials), select your channels, configure basic rules, and run. Trajekt generates your first feed immediately. Optimising rules and fine-tuning feed quality is an ongoing process, but getting to a live, valid feed is genuinely fast.

Start getting your products on every channel today

Connect your store in minutes. Free plan available — no credit card, no time limit. Upgrade when you're ready to scale.

Start free — connect your store → ChatGPT feed guide