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🧩 Rules & optimisation

Map products to the right categories

Channels like Google have their own category taxonomy. Mapping your products to the correct category improves how they're matched to searches and helps avoid disapprovals.

Why it matters

Google product category tells Google what a product actually is. Get it wrong and your products show for the wrong searches — or not at all. Some categories also unlock or require specific attributes (like age group or gender for apparel).

Mapping in Trajekt

Use a mapping rule to translate your store's product types or collections into Google product categories. For example, map your 'Jackets & Coats' collection to the appropriate apparel category. You can map broadly, then refine the exceptions.

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