Set up Google & Meta Vehicle Ads

Vehicle Ads use a specialised feed built for dealerships. Trajekt generates both Google Vehicle Ads XML and Meta Automotive Inventory Ads from the same inventory, with UK conventions built in.

UK-specific handling

Trajekt uses miles rather than kilometres, handles UK VIN conventions and the GDPR VIN exemption, and maps your stock fields to each platform's required vehicle attributes — make, model, year, price, mileage, condition and images.

Google Vehicle Ads

Create a feed with Google Vehicle Ads as the destination. Trajekt outputs the vehicle XML for Merchant Center's vehicle programme, with correct store_code mapping for physical locations.

Meta Vehicle Ads

For Meta, Trajekt produces the Automotive Inventory Ads CSV from the same source, so your Google and Meta vehicle feeds never drift apart.